Word of mouth is one of the most valuable forms of advertising in
history. Why? Because we trust our friends’ opinions more than ads
that we know have been constructed solely to get us to buy a certain
product or try a certain bar or restaurant. Social Networks like
Twitter and Facebook are the new word of mouth which means your
business needs to take note.
It used to take hours, a day or
even a few days before a customer’s experience was shared with his/her
friends and family. A bad meal or a great experience might have been
discussed that evening or at work the next day. That was before the
mobile phone which meant that customers could text their experience to
one or two friends. Maybe even take a picture of a great dish with
their camera phone.
Bars and Restaurants can now build a
community of like minded fans who rave about their businesses using
free tools like Facebook and Twitter where the only investment needed
is time and a little thought.
But Twitter and Facebook can still
be a scary place for many businesses. Is it right for your business?
Will you know how to use it? Will anyone care? All valid questions that
we answer in this exclusive 35 Page Booklet we have created.
We cover:
- What is Twitter? - How to get started on Twitter - Why Twitter works so well for Bars & Restaurants - How to customise your profile - How to find potential customers to follow and have them follow you back! - How to see what your customers are saying about you online. - What to NEVER do on Twitter - What Free Applications make using Twitter even easier - 50 Examples of Bars & Restaurants Using Twitter well - What is Facebook? - How to get started on Facebook - How to find your friends on Facebook - How to setup a Facebook Fan Page for your bar or restaurant - What Facebook Applications Bars & Restaurants can use to grow their business - How to use Facebook to showcase your menu and promotions - How to turn Facebook fans into repeat customers
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Bar Operations Features
"All you need to know about Limiting Losses in the Bar"
The Hospitality Shop in conjunction with Barkeeper brings you this exclusive handbook designed to assist you reduce the risk of losses in your Bar. Instant Download
Basic Food Hygiene - Certified Course - CD Legislation requires all staff who handle food on a day to day basis in their job to be trained to level 1, Basic Food Hygiene. Use this certified course to train your staff and offer unlimited use through easy learning modules.
HACCP & Food Management Training CD This helpful CD gives you the information and tracking documentation to meet legislative needs in easy to follow modules.
Customer Service Training CD Ideal for your whole team or individual learning. Included in each of the ten fantastic sessions are Information and Guidance, Tips and techniques to implement and more.
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